rachel choi
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Conventional Carpet Inc.

Conventional Carpet Inc.

Conventional Carpet Inc. (CCI) has been one of Michigans leading Commercial Flooring companies for almost 40 years. Their logo as well as website were outdated and needed to be refreshed into a more modern look. Wanting the CCI logotype to stand out I used a series of squares to mimic the technique of tiling used in flooring. This is seen throughout the Identity system used on Business Cards to even Trucks.

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Agency: Iconix Inc.

Client: Conventional Carpet Inc.


Year: 2019

Website Coding: William Young

Skills: Logo and Brand Identity, Webpage Design, Art Direction (Photography)

cci_logo
cci_businesscards
cci_brandguide
cci_truck
cci_website